SPRING IS IN THE AIR!
Our maven's day begins with minimal prep work. Her approach to fashion
is no-fuss, but always looks thoughtfully put together and accessorized.
She goes to sleep with jewelry on and has built a wardrobe that is
effortless, colorful and pattern-heavy.
Their house is a mix of vintage and new with lots of color throughout,
sprinkled with sentimental mementos and photographs. She adores
wallpaper and has it in many rooms. She's well traveled and picks up
vases, rugs, pottery and pillows from the places she visits. She uses
color to set her mood for the day.
If they attend a fancy soiree at night, her outfit is comfortable and
chic. She makes a statement when entering a room, but can't be bothered
with uncomfortable shoes and clothing she can't dance in. Her wardrobe
is full of pieces that transition seamlessly from day to night, often
with an easy shoe and accessories swap.
A facet of her essence is fundamentally nostalgic. She loves the grainy
quality of old films. While she appreciates a good nod to the past in
fashion, she opts for silhouettes that feel fresh, new, modern and
There is a softness in her approach to life. Her closet is full of
fabric that drape and flow. She treasures the pieces she's collected
over time because of their intentional details and thoughtful design.
The ODells collection was first launched in 2013 by husband and wife duo
Laura and Jason ODell. We are a Los Angeles based brand with a focus on
effortless dressing. To us, effortless dressing is a relaxed feeling with
an easy vibe. It is that perfect sensation of rocking something utterly
comfortable that also perks up your spirit and boosts your confidence. We
mix eclectic, original prints with fresh, trend-driven color palates every
season to make each piece truly stand out as a garment that is unique from